Why Choose Future Heroes?
Proven Track Record: Over 23 years of localized expertise and a history of facilitating multi-million pound exits, including ZeroWater.
A Safe Pair of Hands: We act as your fractional Head of Global Expansion, providing results with a high degree of professionalism that preserves your brand's reputation.
Reliable & Nimble: Our partners consider us communicative and reliable, with a work ethic aligned to high-growth business needs.
Colin Schmidt
Senior Vice President, Lomi.com
Annette and her distribution company 2tech Ltd was UK and EU full-service distributor for Lomi.com for 2 years prior to the acquisition by E-Comas SARL. During her tenure Annette and her team put Lomi into my target retailers including Lakeland, Curry's and Healf.com. She also managed the D2C and digital marketing effectively for the brand, outsourcing some aspects of these disciplines.
“Given our Company is based in North America and focused primarily on growth in our domestic market, it was imperative that we chose a business partner that could introduce the Brand AND drive sustainable and scalable growth without requiring a significant investment of time and resources from our core team.
Professionally & personally, I enjoyed working with Annette because I value honesty, integrity, and a work ethic that aligns to a high-growth business. She possesses all of these qualities and the business relationships she has built in her home market(s) are centered around mutual respect.
I would recommend her services for placing brands with the right partners and tech because she is able to get results with a high degree of professionalism, which helps preserve and grow the Brand's reputation within the market.”
Doug Kellam
President, ZeroWater.com
ZeroWater is a Culligan owned premium water filtration brand which removes 99% of dissolved solids and contaminants from tap water. In 2017 2tech Ltd launched ZeroWater in the UK and opened up the market for the brand's marketplace advertising and digital marketing with solid logistics, warehousing, online and retail sales and customer service.
“Sales grew to £multi-millions establishing a strong foothold in the British water filtration market, and as a result in 2022 ZeroWater UK became a separate legal entity to further expand the range successfully in this territory. We continue to enjoy a close 3PL relationship to this day.
I wholeheartedly recommend 2tech's services to any brand wishing to successfully launch their business into the European market. Annette Lees has been a solid partner over the last 6 years and was instrumental in our developing a solid presence in the UK.”
Rena Buchanan
Co-Founder, Dynamic Frames Inc
Dynamic Frames, Inc., is a California corporation that conceived of and patented front-opening wooden storage frames. The idea is to be able to create galleries beautiful enough for any setting at a fraction of the cost of custom-framing. Best of all: you can open the frame "door" to change the display any time, while storing up to 50 items in each. Although we started the company with an emphasis on photo display and storage, our best-selling product line quickly became the Li'l Davinci frames, designed to hold children's artwork made on common USA paper sizes.
“Annette contacted us in 2011 about supplying 2tech with Li'l Davinci frames to display A4 and A3 artwork for the European market. She won us over first with her enthusiasm about our products, then with 2tech's skill at increasing distribution throughout Europe. Their attention to detail included referring to the product line as My Little Davinci, a more palatable European pronunciation, and reacting quickly when it became obvious that direct sales were as important as obtaining compatible resellers.
2tech remains our exclusive European distributor 12 years on, thanks to sales growth and evolution of their support systems: import management, warehousing, b2b and b2c logistics, and customer service. They neither stagnate nor rest on their laurels. They've responded to the evolving marketplace—including Amazon, developed an engaging presence on social media, and updated to a more robust website.”